1. Verify the heading hierarchy
AI drafts often produce flat or irregular heading structures. Check that your article has exactly one H1, sequential H2s for major sections, and H3s only under their parent H2s. Skipped levels confuse both human readers and AI extraction models.
Review every H2 title. Vague labels like "Results" or "More Information" tell AI nothing about the section's content. Replace them with descriptive, keyword-rich titles that AI can match against user queries.
- One H1, sequential H2s, H3s only under H2s — no skipped levels
- Replace vague headings with descriptive titles AI can match to questions
- Each H2 should contain a keyword a user might include in an AI query